• Michigan Breweries Capture 10 Medals In 2018 World Beer Cup Competition

     
    POSTED May 14, 2018
     

    Photo courtesy of Pure Michigan

Here’s some good news for planners. With the list of quality craft breweries gaining a foothold in Michigan expanding every month, we’re discovering that many of them are fun places to host meetings and events. And their award-winning brews provide greater name recognition and a better draw for events business.

Michigan Brewers Guild members won big at the 2018 World Beer Cup competition, considered one of the industry’s top events in the world. Together, our Great Lakes brewers captured 10 medals at the Nashville, Tenn. challenge.

This year’s battle for best beer featured 295 judges grading 8,234 different beers from more than 50 countries. It was the largest field of entries since the Brewers Association’s competition for small and independent craft brewers started in 1996.

Michigan brewers received four gold, three silver and three bronze medals.

The gold medal winners were:

  • New Holland Brewing Co., Holland, for Pilgrim's Dole in the Old Ale or Strong Ale category (47 entries).
  • Silver Harbor Brewing Co., St. Joseph, for Shipfaced in the Barley Wine-Style Ale category (79 entries).
  • Territorial Brewing Co., Springfield, for BC Light in Light Lager (72 entries).
  • Tilted Axis Brewing Co., Lapeer, for Dark O' The Moon in American-Style Wheat Beer (53 entries).

Earning silver honors were:

  • American Harvest Brew Pub at Schoolcraft College, Livonia, for American Harvest Kolsch in the German-Style Koelsch category (125 entries).
  • Griffin Claw Brewing Co., Birmingham, for Oblivous in Aged Beer (45 entries).
  • Speciation Artisan Ales, Comstock Park for Genetic Drift with peaches in Brett Beer (58 entries).

Capturing bronze medals were:

  • Arbor Brewing Co., Ypsilanti, for Faricy's Irish Stout in the Classic Irish-Style Dry Stout category (64 entries).
  • Bastone Brewery, Royal Oak, for The Roman Wolf in Belgian- and French-Style Ale (34 entries).
  • Black Lotus Brewing Co., Clawson for Ninja Pirate Barleywine in Old Ale or Strong Ale (47 entries).

The awards were divided into 101 categories of traditional beer styles. Gold, silver and bronze were awarded in each category. This year, 302 of the 303 total awards were presented because no gold medal was awarded in the International Style Pilsener category.

More on the Michigan Brewers Guild 

  • The Michigan Brewers Guild’s mission is to promote the state’s craft beer industry with the goal of helping craft beer acquire 20 percent of the local beer market by 2025.
  • In terms of the overall number of breweries, microbreweries and brewpubs, Michigan ranks sixth in the nation, supporting its claim as “The Great Beer State.”
  • The state’s thriving brewing industry conservatively contributes more than $144 million in wages with a total economic contribution of more than $600 million. 

Anticipated to open in Fall 2018, Shinola and Detroit-based real estate company Bedrock announces plans for the first Shinola Hotel located at 1400 Woodward Avenue in downtown Detroit. This new boutique hotel incorporates a new lifestyle concept and combines the best of both brands – Shinola’s high-quality, American built craftsmanship and Bedrock’s development and urban revitalization expertise.

 

AAA Michigan presented its Four Diamond Awards at a luncheon on March 28 during the 2018 Governor’s Conference on Tourism.

The event, this year at the JW Marriott Grand Rapids, is a tradition at the tourism gathering.

Eighteen hotels and five restaurants earned Four Diamond honors this year.

Hotel winners, with the year they first earned the awards, are:

 

I’m excited that so many Michigan travel campaigns and venues continue to grab the national spotlight. Here’s a look at several award winners named so far this year.

Pure Michigan

Pure Michigan’s marketing brand was recognized by the Hospitality Sales and Marketing Association International (HSMAI) with three Adrian Awards. Pure Michigan has nabbed 23 of these awards since 2013.