Steelcase partners with Grand Rapids airport to bring smart designs to travelers

  • Steelcase partners with Grand Rapids airport to bring smart designs to travelers

     
    POSTED December 6, 2017
     

Steelcase launched a 10-year sponsorship at the Gerald R. Ford International Airport this fall to design new two business centers and two work-life lounges in each concourse for travelers. 

The four new spaces are part of a multi-year, two-phase $45-million Gateway Transformation project at the Grand Rapids airport.

These spaces were designed around the central question of how airport destinations can provide connection, respite, information and comfort in new, unexpected ways. Steelcase designers intended to make a meaningful and calming experience for travelers flying into and out of west Michigan for meetings and events.

Designing across generations and traveler types provided an innovative challenge for the design team as Steelcase aimed to create an easy, positive experience that feels tailored to each traveler.

“You need to understand how and why people use a space, and then create spaces to reflect clarity, simplicity and purpose,” says Cherie Johnson, Steelcase director of global design.

The business centers are an area for mobile workers offering a variety of settings to accommodate both focus and collaboration. These centers cater to individuals and groups, with a central location to collaborate.

Each concourse hosts a work-life lounge that is a multifunctional social space to encourage networking and respite with many options for all traveler types. These spaces offer opportunities to sit or stand in a space that supports a variety of modes for work, waiting, interactions and privacy levels, Steelcase says.

These destinations provide space for collaboration for large groups or families while also supporting privacy, quiet, concentration and creative performance. They are designed for focus and interaction as well as rest and rejuvenation.

These destinations are intended to leave a positive impression of the Gerald R. Ford Airport and Grand Rapids community, encouraging people to think differently about how they travel and what they remember about their visit to west Michigan.

New partnership brings organized approach to small and midsize trade shows. 

 

The theme “We’re ready to help” shines throughout the new 2018 Meeting Planners Guide to Michigan Association of Convention and Visitor Bureaus (MACBV). 

The Meet in Michigan guide, produced in partnership with the MACVB and Michigan Meetings + Events magazine, is packed with creative help for meeting planners.

 

Food trucks may be mobile, but they aren’t going anywhere, since their popularity only seems to grow with each season. A New Jersey hotel is getting in on the fun! Along with over 18,000 sq. ft. of flexible meeting space, Embassy Suites by Hilton in Berkeley Heights, New Jersey, offers the Grain & Cane “Gastro Truck” as a fun option for a mid-meeting break or post-event dining option.