Central Michigan University

It’s Academic

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Hill Auditorium

Michigan’s university and college towns earn more than a passing grade when it comes to the venues and amenities they offer for meetings and conferences. 

Go Spartans! Go Wildcats! Go Broncos! Go Blue! 

Michigan has plenty to cheer about when it comes to campus life. According to Carnegie Classification of Institutions of Higher Education, the Great Lakes State ranks among the top 15 states in the country for the most post-high school institutions. Some 93 colleges and universities call Michigan home, with many of these schools operating multiple campuses. 

Meet Mike Guswiler, A Sporting Man

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Mike Guswiler made what sounds like a giant career change, moving from hospitality to sports management—but he says the two fields have plenty in common.

The president of the West Michigan Sports Commission attended business school at Central Michigan University, then cut his teeth on hotel management. As he worked in hotels, he discovered the job was about representing an overall destination experience rather than one individual property. That insight led him to the Kent County Convention and Visitors Bureau, where he served for seven years. 

Meet Jessica Brooks, Juggling Expert

Jessica Brooks has lots of updates for her LinkedIn page. Now all she has to do is find the time to make them.

Brooks, vice president of operations for the Crystal Gardens Banquet Center, in Howell, was already overseeing general operations as well as advertising and marketing for five sister banquet centers when, in 2007, she launched a new offpremise catering service for the business. “I actually started that program as part of my master’s program,” says Brooks, who earned a Master of Science degree in general administration from Central Michigan University, also in 2007.

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