Formed by President of Detroit’s Display Group Rick Portwood and Owner of Fairway Productions of St. Clair Shores Michael McConnell, Audio Visual Lighting (AVL) Creative is a joint venture designed to fill a void in the meeting industry for all-inclusive event support.
Fairway Productions will be closing and all the staff will be a part of the new AVL Creative team, housed with Display Group in Detroit’s historic Packard Building #22. In addition, Display Group will continue as an event and display company, but will be offering the services of AVL Creative to their clients who are looking for audio, video, and lighting support as part of their meeting mix.
“Display Group has relied on Fairway Productions to executive all of our client’s audio, video, and lighting needs for many years,” said Portwood. “Forming AVL Creative allows us to offer a seamless event experience to our clients.”
McConell adds that “in recent years, our team has been called upon to do more complex shows and events. The marriage of our creative skills with Display Group’s vast rental inventory and custom capabilities is a very rewarding prospect for all of our clients.”
Display Group recently bought all of the wedding décor and lighting from Colonial Party and Event Rental of Troy as part of their growth plan. This key addition will help AVL’s growth moving forward.