• Meet Melissa Vitale Feldman, Vitale Events

    Big-name artists help spark success for planner.

     
    FROM THE Spring 2018 ISSUE
     

Melissa Vitale Feldman, the mastermind behind Vitale Events, has never needed to advertise. For the past 17 years, loyal customers have passed her name along to others in the community, and through those events, she has built a reputation for being a top event planner.

Vitale’s success in the industry isn’t too surprising; she has been immersed in the business of entertainment for her entire life. Her father is a world-renowned musician who’s performed at every presidential inauguration since Bush senior. Growing up so close to influential people is probably one of the reasons why she is so comfortable around her lineup of celebrity contacts. Her events have included appearances by Key and Peele, Jason Derulo, Daya, the Detroit Pistons and Fetty Wap and the Remy Boyz.

She shocked guests at a bar mitzvah in Detroit when a surprise performance by Big Sean brought the house down.

“I love my job. All I’ve ever wanted to do was to be the person that creates these special moments that last a lifetime” says Vitale.

Nothing is too over the top for Vitale Events. A recent wedding required building a massive structure overlooking the Detroit River. Once the nuptials were complete, fireworks and a gospel choir were on hand to blow everyone away. 

Michigan’s top CVBs welcome groups to their communities with open arms.

 

Lots of meetings, fresh ideas, flexibility and a dedicated team are all required to pull off the best. 

 

The Greater Detroit Chapter of the National Association for Catering & Events (NACE) celebrated its annual holiday party at The Whiskey Factory in Detroit with a strolling dinner, music, gift card balloon pop and membership awards. More than 125 members enjoyed the event sponsored by AVL Creative, Chair Covers & Linens, Creative Specialties, The Display Group, Rock Out Entertainment, ShutterBooth, Viviano Flower Shop, BTW Photography and The Whiskey Factory.