Scott Stinebaugh is a spartan. But as an MSU student, his focus was business, not the university’s well reputed hospitality program.

“I never had any idea I would wind up in hospitality,” says Stinebaugh, director of sales and marketing for the Westin Book Cadillac in Detroit. “But I wound up in a Hilton training program right out of college. It wasn’t really what I wanted to do, but I was intrigued by it. And that was the beginning, in 1987. So I’ve been doing this for a long time.”

Stinebaugh, a Plymouth native, joined the Northfield Hilton after completing the training program. From there, he joined the Hotel Pontchartrain in downtown Detroit as a group sales manager.

“The Pontch was independently owned then, and it was the go-to luxury hotel in metro Detroit at that time—the Townsend hadn’t been built,” Stinebaugh says. His three years at the Pontch inspired a love of the city. After stints at the Riverplace Inn, the Dearborn Ritz-Carlton and the St. Louis Ritz-Carlton, he returned to the city, joining the Westin Hotel Renaissance Center in 1994. That was the beginning of Stinebaugh’s career with Westin hotels, which next took him to the Southfield property and then to open the Detroit airport’s hotel. A few years later, he learned about the new hotel opening in the Book Cadillac building. 

“When I heard this was going to be a Starwood project, I raised my hand very high,” he says. “It’s been one of the most fulfilling and gratifying projects I’ve done in my career. I’ve always had a soft place for the city in my heart, which maybe goes back to when I worked in the city early in my career, when people weren’t as supportive of the city. I knew how special this project was going to be and that Detroit was on the cusp of making that turn, so it was just really very exciting.”

Stinebaugh, the father of three grown children (all Spartans themselves), today lives in Royal Oak and enjoys traveling and doing cross fit. He says he looks forward to continue to develop his career and take on more responsibility.

“I could see myself as a general manager; I think I’ve always had aspirations of that,” he says. “When you get into the hotel business, it’s a 24/7 operation. So there’s always something happening. My personality thrives on working with people. The business world has evolved into a lot of working from home. I’m just not sure that’s for me—I like the human contact, to be able to interact with people. A lot of times in our business it’s managed chaos, which I kind of enjoy. It’s never a dull moment.” 

Options for unconventional seasonal gatherings abound across the state. 

From cities teeming with bright lights to snowy small towns, Michigan is a winter wonderland. If you’re looking for a way to make your event or post-event outing more festive, consider these unique holiday offerings. 

Peacock Road Family Farm 



After 36 years as director of the CVB, Peter Fitzsimons is retiring. By Shelley Levitt

In 1985, Peter Fitzsimons, a former hotel general manager, became the executive director of the newly formed Petoskey Area Visitors Bureau. He never left. In June, the 73-year-old Detroit native announced that he’d be stepping down from the role at the end of the year. 

MIM+E: When did you begin your career in hospitality?


It began as the first Cadillac dealership outside of Detroit, then became a roller rink in the 1950s. Now, the High Five GR is reopened as a premier event space in downtown Grand Rapids. The original roller rink hardwood floors remain, as do the vaulted ceilings and oversized arched windows that showcase the city lights. What’s new is a state-of-the-art a/v system and an event team that can create custom floorplans and organize set up/teardown and load in/out logistics.