The Michigan Society of Association Executives (MSAE) hosted its first inperson event since the pandemic began at The Medalist Golf Club in Marshall. MSAE’s goal was to host a fun networking opportunity that followed COVID guidelines, and helped members gain confidence attending in-person events again. Like many other COVID-era gatherings, cancellation policies were waived, and social distancing and mask-wearing within 6 feet were encouraged. Sponsors were assigned golf carts to minimize contact with golf course staff and volunteers, while attendees’ golf carts were pre-loaded with name badges, gifts from sponsors, and more in order to bypass registration. Originally planned to be a May event, the Fall Golf Outing still recruited 82 golfers. Rain threw another obstacle into the mix, but the professionals took it in stride and had a few laughs along the way.

Food trucks and meetings have gone hand in hand prior to March—but the pandemic and the resulting increase in outdoor events has launched the Andiamo Food Truck to new heights.

 

As many were still adjusting to the etiquette of social distancing and getting up to speed on the specifics of the latest executive order, Pure Michigan unveiled its “Two Peninsulas, One Pure Michigan” marketing campaign, encouraging statewide strength and unity in the midst of COVID-19.

 

Consumer behavior expert and author Shawna Suckow, CMP, shared her industry insights during the Meeting Planners International (MPI) Michigan Chapter’s annual Mid-Winter Symposium and Silent Auction in February.