Here at MIM+E, we mostly report on the meetings and events planned by the pros in our state. But each year we plan one big party of our own: the annual Readers’ Choice Awards.

The party is heading into its 12th year, and we’ve decided that it’s time to take the show on the road. You heard it here first: The 2017 celebration will be held Thursday, May 18, at City Opera House in Traverse City.

If you’ve attended one of our awards parties, you know that the TC crowd turns out in top form each year. The dedication of the planners and staff at the area’s convention and visitors’ bureau and local venues are what have helped elevate Traverse City to a top Michigan destination.

So, it’s time to finally take the party to them, and get to know a location that does so much to lure visitors to our state.

And here’s why I’m blogging about it so far in advance. We have no intentions of asking hundreds of you to drive to Traverse City for a three-hour party and then leaving you to figure out the rest. We want to offer special experiences that help you get to know the area and each other better.

So that’s where you come in. What would you like to see at our 12th Annual Readers’ Choice Awards? Any local suppliers you think would make a great fit to include in the event? (Heads up, we work on trade.) Any tourism or learning experiences you would suggest? Let us know! We want to make our next event the best one yet.

And when the cold weather comes, just start dreaming of a spring visit to Traverse City.

First came COVID. Then came the tornado.

The northern Michigan community of Gaylord was just starting to rebound from the pandemic with its groups and events business as a new season was getting underway when a rare EF3 tornado with estimated wind speeds between 136 and 165 miles per hour struck May 20.

Two people were killed and at least 44 were injured, according to official reports at the time. West Michigan meteorologist Bill Steffen said it was the strongest tornado to strike in the U.S. that month. 


Is celebrating Michigan Wine Month a work activity? Absolutely, especially when you’re checking out wine-centric venues for possible future events. Traverse City Uncorked is offering a mobile-exclusive pass to a collection of curated wineries offering deals and discounts to redeem during Michigan Wine Month—also known as May!


A conference or convention venue might be described by meeting planners as offering ease and convenience for multiple reasons. It may be because its address is easily accessible from numerous compass points. Or perhaps it’s the destination—with a variety of opportunities for activities and entertainment close-by. And of course, it could be that the venue itself offers a peaceful, easy setting with all the comforts you could want. 

Well, at Treetops Resort, it’s all of the above.