Kaylie Pomper has joined West Michigan Tourist Association (WMTA) as the organization’s new marketing manager. The Kalamazoo native and graduate of Michigan State University, previously worked in leasing and marketing and in event planning.
Pomper says she’s thrilled to be able to help organizations, businesses, and events across the West Michigan area. “One of my favorite things about Michigan is that there is something for everyone,” she says, “whether you prefer the quiet of a beach town, the thrills of a big city, or maybe a little bit of both. You are always a quick drive away. Plus, you never know what you might find, because there is always something new and exciting to experience!”
As for her personal favorites, she loves experiencing West Michigan in the fall. “There is something about seeing the leaves change to vibrant colors and smelling the crisp air that makes me feel comforted,” she says. “My ideal fall day would be a scenic drive through all the changing trees with a pumpkin spice latte and apple cinnamon donut in my hand.”
WMTA's membership base consists of more than 800 attractions, lodging, events, and activities across the west side of Michigan, from the Indiana border all the way into the Upper Peninsula. Over the past century, Michigan's tourism industry has become second to only manufacturing in Michigan, making WMTA a vital resource for the area's tourist destinations.